It's about access
Whether it is music, software, transportation or light, todays customers are looking for the performance of your products, not the hassle of traditional ownership.
One to One relations
As a provider of a subscription service, you are entering a one to one relationship with your customers; direct interaction, full control of the product lifecycle and the freedom of a recurring revenue model.
Tech as enabler
Technology is the big enabler of a differentiating subscription service. Whether it is Internet of Things or big data analysis – when applied correctly they add tremendous value to your company and your customer.